1. The essence of the service
2. An example of setting up monitoring indicators for an ecomers project
3. Monitoring indicators
4. Setting the indicator
5. Informing

The essence of the service

The service allows you to conveniently manage the monitoring of Google advertising campaigns for projects that you support:​​​​​​​
 

• Add a project to the system
• Track ad metrics
• Build Reports
• Set project tasks for a specialist, including based on monitoring results

The essence of the service is to control project indicators and provide this information in a convenient form to the specialist who leads the project for decision making

An example of setting up monitoring indicators for an ecomers project

Monitoring indicators

The system checks each indicator according to a predetermined schedule, and if the indicator does not meet the required value or increased / decreased by a certain percentage, the system notifies the responsible specialist.

Also on the dashboard marks this indicator in red and the corresponding icon.

Setting the indicator

The metrics are accessed using the ppchelper.net application and selecting the appropriate system whose metrics you want to track

After the account has accessed the data, you can already set up metric tracking

You can choose the indicator itself, the frequency of tracking and the conditions for which you want to monitor

Example

Next, the system conducts a test according to the specified parameters and shows you the data, so you can immediately check the correctness

Informing

If the specified indicator has not passed the test, the system notifies the responsible person, the ways of notification:

• telegram chat bot
• email
• setting a task within the system

Thus, the system monitors all project indicators according to a given schedule and allows, on the one hand, to automate this process and free up specialist time, on the other hand, completely remove the human factor and monitoring errors